Our Philosophy

At Make It Matter Media, we believe your story is one worth sharing. That’s why we work with people and organizations to help them share their gifts and talents with the world in a way that is practical, professional, authentic, and compelling.

Our clients have included small and medium businesses, politicians, and government agencies. No matter who we work with, our message remains the same: your story matters. We bring it to life.

How We Work

Everything your organization does – whether online, in-person, on the phone, or in-store – needs to reflect the kind of business, and kind of people, you want to be. That’s why we take a holistic approach to our work.

It’s not about changing tactics here or adding a new webpage there – it’s about deliberately and thoughtfully showing your clients who you are in everything you offer. Because your story matters.

What We Do

We work with you to identify the experience you want to offer and execute the changes you need to make so it can happen. We bring your story to life through words, images, and all the other touches that will set your business apart.

A portion of every invoice is donated to poverty alleviating charities.

Panel 1

Who are we?


© Tracey Wall Photography 2014

About Our Founders

Too often, those with good stories to tell have difficulty in communicating that story clearly, effectively, and strategically. That’s why Phil and Catherine Gaudreau co-founded Make it Matter Media in 2013 – to share their diverse talents with those in need of help in crafting and sharing their message.

Phil and Catherine are former journalists who have worked in public relations and marketing for several years. Their expertise includes media relations, digital media, event planning, and all things written.

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Are we any good?

“Make It Matter was the perfect fit for a challenging mandate at the Faculty of Law: to coordinate and execute on a complex set of research promotion initiatives on a limited budget. Phil showed tremendous autonomy, creativity and drive in the execution of the mandate, not only meeting every need of the mandate but bringing new ideas and creative energy to the table in ways that added value to the project at every step.” -Matthew Shepherd, Director of Marketing and Communication, Queen’s Law

“I would strongly recommend Phil Gaudreau to anyone who is trying to communicate their real business purpose to others. Phil genuinely cares about my business and has invested the time to truly understand what I am all about. His efforts have always exceeded my expectations and I appreciate his commitment to my success.” -Dave Neely, D.K. Neely & Associates

“Phil is incredibly hardworking and consistently performs in the most stressful of situations. I would recommend Phil for his drive, professionalism, and ability to act as a mentor for others.” -Sarah Dunbrook, past direct report

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That’s our story…what’s yours?



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